Smiling man with a textured men’s haircut styled with hair product at Scuttlebutt Barbershop in Portsmouth, NH

Clay vs. Paste vs. Pomade: The Best Hair Product for Your Style

January 16, 20261 min read

If your haircut is solid but your hair still won’t behave… it’s usually the product.

Here’s the simplest way to choose between clay, paste, and pomade — without overthinking it.


Clay (best for most guys)

Look: natural, matte, textured
Hold: medium to strong
Best for: fades, messy texture, volume, thicker hair

Clay is the “safe pick” for most modern men’s cuts because it gives shape without looking greasy or shiny.


Paste (the flexible all-rounder)

Look: natural to slightly matte
Hold: light to medium (buildable)
Best for: medium-length hair, looser styles, reworkable looks

Paste is great if you don’t want your hair to feel stiff. You can restyle throughout the day.


Pomade (for classic + slick styles)

Look: shiny to medium shine (depends on product)
Hold: medium to strong
Best for: side parts, comb-overs, slick-back styles

Pomade is awesome when you want a polished look — but it can feel heavy if you’re wearing short hair or a tight fade.


How to apply product the right way (quick method)

  1. Start with hair slightly damp (or towel-dried)

  2. Use a pea-sized amount first (you can add more)

  3. Rub hands together until warm

  4. Apply from back to front, then style

  5. Finish with a quick comb or finger texture depending on your cut


Still not sure what’s best for you?

At Scuttlebutt, we’ll recommend product based on:

  • your hair thickness

  • your natural growth direction

  • your haircut style

  • your daily routine (low maintenance vs. styled)

Next time you’re in, ask us what product fits your cut — or book an appointment and we’ll set you up with a style that’s easy to repeat at home.

Book your appointment today at Scuttlebutt Barbershop.

Scuttlebutt Barbershop is Portsmouth, NH’s veteran-owned barbershop for classic cuts, precision shaves, and expert grooming advice.

Scuttlebutt Barbershop

Scuttlebutt Barbershop is Portsmouth, NH’s veteran-owned barbershop for classic cuts, precision shaves, and expert grooming advice.

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Serving Portsmouth, Rye, Newington, Dover, Kittery & beyond.

All are welcome at Scuttlebutt.

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Need help accessing our site? Contact us.

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